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Podcast Marketing
Branding, promotion, and visibility tactics that turn listeners into loyal fans and your show into an authority.
2 articles by Michael Velthuysen
01
Podcast Marketing6 min read·Mar 31, 2026
Your Podcast Cover Art Isn't Why You're Not Growing
Every podcaster eventually stares at their show artwork and thinks: "Maybe this is the problem." It's almost never the problem.
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Podcast Marketing5 min read·May 12, 2026
Why Your Podcast Should Be Building More Than Downloads
Downloads matter. But they're not the most valuable thing your podcast creates. Authority is. And authority compounds.
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